2025 Headliner
We are thrilled to announce that 𝑷𝒊𝒕𝒎𝒂𝒔𝒕𝒆𝒓 🌟𝑹𝒐𝒅𝒏𝒆𝒚 𝑺𝒄𝒐𝒕𝒕🌟 will be our 2025 Florence Wine & Food Headliner!
🔥With over 30 years of experience in cooking whole-hog barbecue, Rodney has made a name for himself in the culinary world. From his humble beginnings in Hemingway, SC to opening Rodney Scott’s BBQ in Charleston, which was recognized as one of Bon Appetit’s 50 Best New Restaurants, let’s not forget his 2018 James Beard Foundation Award... His journey is nothing short of inspiring! 🐖🏆
Rodney’s BBQ empire continues to grow with locations in Atlanta, Birmingham & Nashville! 🌟 Known for his friendly demeanor and respect from fellow chefs, Rodney has cooked globally, appeared on Netflix’s Chef’s Table, and is a judge on Food Network’s BBQ Brawl! Don’t miss your chance to experience his award-winning talent and grab a copy of his celebrated cookbook, “Rodney Scott’s World of BBQ.” 📖✨
Get ready for an unforgettable culinary experience, March 27-29th, at Florence Wine & Food 2025! 🍷🍽️
All Proceeds Go to
Help 4 Kids
Holly Beaumier
Frank Chisholm
Paula Efird
Brian Falcone
Rick Havekost
Marianne Hoylen
Thomas Kennedy
Jill Lewis
Tim Norwood
Cooper Thomas
Staff
Executive Director
Tamara W. Kirven
Producers
Matt Lee and Ted Lee
Marketing Director
Johnna Hall
Executive Beverage Director
Sam Tinsley
Benefitting
Hunger hurts, and Help4Kids Florence is making a direct impact in our community by feeding at-risk elementary school-age children in Florence County. Throughout Florence County, there are a high number of elementary-age children that depend on free or reduced breakfast and lunch meals as their primary source of nourishment during the week. Unfortunately, this means that many of these children are hungry on the weekend when schools are closed. Help 4 Kids is dedicated to providing bags of single-serve, nutritional foods to these at-risk children, directly reducing their weekend food insecurity and helping to ensure that these children are able to return to school on Monday rested, fed, and ready to learn.
Help 4 Kids Florence currently provides weekend meal packs to approximately 2,500 children in Florence County elementary schools and Head Start program during the school year. Help 4 Kids also provides meal packs in the summer months to the year-round school program at Timrod Elementary School and the Head Start programs. Help 4 Kids also partners with the Boys and Girls Clubs of Florence County, East Florence Mission, and the City of Florence to distribute bags of food to hungry children throughout the year.
Producers
Matt Lee and Ted Lee
Siblings Matt and Ted grew up and learned to cook in Charleston, South Carolina, in a townhouse on the city’s fabled Rainbow Row. They attended colleges in the Northeast and so missed the foods of their hometown they founded The Lee Bros. Boiled Peanuts Catalogue, a mail-order source for southern pantry staples in 1994. When a magazine editor asked them to write a story about traveling around South Carolina, they embarked on a second career as food journalists and cookbook authors.
Since 2000, they have written hundreds of food, wine and travel features for magazines and newspapers and their three cookbooks have, combined, won two James Beard Awards and four IACP Cookbook Awards. They were on-air commentators for seven seasons of The Cooking Channel’s hit series Unique Eats, and hosts of Southern Uncovered with The Lee Bros. on Ovation
More recently, Matt and Ted created Cookbook Boot Camp, a two-day seminar that shows aspiring cookbook authors how to complete and sell their cookbook proposals to national publishers. Their most recent book, Hotbox: Inside Catering, the Food World’s Riskiest Business, was named one of 2019’s best books by Amazon and The New York Times Book Review called it “The Kitchen Confidential of big-ticket catering.” They are currently working to transform Hotbox into a documentary series for TV.
Matt, his wife Gia, and their three sons live in Charleston, SC. Ted lives with his wife, the artist E.V. Day, in Brooklyn, NY.
The Florence Wine & Food Festival Chefs Council is a group of participating chefs (and restaurateurs and food producers) who develop ideas and act as a sounding board for the Festival’s planning committee, production staff, and Board. The Chefs Council fosters a sense of community in the food and beverage industry in the Pee Dee and increases the visibility of the Festival and its chef constituency.